The Corpus Christi Old Car Museum Auction

Lot 60
1978 Cadillac Seville

Selling on Friday

1978 Cadillac  Seville

CHASSIS NO: 6S69B8Q475975

• Acclaimed first-generation Cadillac Seville
• Exceptionally well-equipped with features and options
• Retains the original radio with 8-Track tape player
• Low mileage and excellent preserved condition

350 cid V-8 engine, Bendix/Bosch fuel injection, 180 HP, three-speed automatic transmission, independent front suspension with coil springs, live rear axle with semi-elliptic leaf springs, hydraulic four-wheel disc brakes; wheelbase: 114.3”

Following a decade of fast-growing sales during the 1960s, GM’s Cadillac Motor Division faced a challenging new environment at the dawn of the 1970s. In 1973, the decision was finally made to field an 'International sized’ car, based on the new X-Body Nova platform. The driveline selected was the proven Oldsmobile 350 V-8 and Turbo-Hydramatic automatic transmission. A four-door, vinyl-roof sedan body style was the sole model offered and the only options offered on the fully equipped cars were a choice of sound systems and a power sunroof.

Dubbed Seville, recalling Cadillacs of the 1950s, the new car was priced in line with its ‘senior’ models, ensuring only loyal and influential Cadillac buyers could get one. Released in mid-1975 for 1976, the limited-production Seville received immediate acclaim. Strong demand at home was matched overseas, with the United Kingdom's initial 100-car allotment sold out in days. The first updates came for 1977 with the addition of four-wheel disc brakes, improved body stampings making painted metal roofs finally available, and a fine mesh-type grille. With Seville on a roll, Mercedes-Benz faced a dent in sales and then for 1978, Seville offered an optional diesel engine, tail lamps with engraved emblems, and more. For 1979, the final production year for the first-generation Seville's Nova-based body design, detail updates included further suspension tuning and revised engine mounts. Product placements were enviable, with Sevilles appearing regularly on TV’s “The Rockford Files” and “Charlie's Angels.”

Showing that is has travelled just over 20,503 miles, this 1978 Cadillac Seville was manufactured in February 1978 and it is very well-preserved throughout. As expected, options and amenities are many, including Climate Control air-conditioning, AM/FM radio with 8-Track player, intermittent windshield wipers, leather upholstery, a power radio antenna, power windows, power brakes, power steering, power door locks and a rear-window defogger, plus tilt/telescopic steering and power trunk lid with remote release. Other items include “The Beautiful Sound of Contemporary Music” on 8-Track, a vinyl top, true wire wheels, a covered space-saver spare tire and inflator can inside the virtually unused trunk, which is complete with a Cadillac-embossed trunk mat, plus a roadside jack. Factory-issued documents inside their correct folio include a 1978 Seville Owner’s Manual, 1978 Warranty Information Booklet, and 1978 Cadillac Maintenance Schedule II. A virtual time capsule, this 1978 Cadillac Seville is a very fine example of this very successful model that helped Cadillac meet so many of the challenges and changes imposed during the 1970s.

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